Celebrating Sustainability at the Sustainable Kids Market: Play Beyond's Journey So Far

From the 25th to 26th May 2024, our company Play Beyond had the incredible opportunity to participate in the vibrant and engaging Sustainable Kids Market. The two-day event was a perfect platform for us to introduce our mission to parents and children, fostering awareness about sustainable play and the importance of a circular economy for toys while cultivating a fun and interactive experience for the children. 

 

Embracing Sustainable Play 

At Play Beyond, we understand the challenges parents face when it comes to children's toys—the endless cycle of purchases, the clutter of outgrown toys, and the struggle to select items that truly support child development.  

Founded by three mothers with a shared vision of Empowering Play; Sustaining Tomorrow, Play Beyond is dedicated to promoting sustainability in the world of children's toys. We offer a unique solution for parents to declutter their homes by collecting preloved toys in good condition. Parents can choose to donate these toys, earning a 250% tax deduction while contributing to Red Cross, or sell them to us. We confirm quality by ensuring the toys adhere to our acceptable brands list while we meticulously sanitize, photograph, and price these toys based on their resale and market value. By selling these quality preloved toys on our website, playbeyond.co, we aim to reduce the 80% of toys that end up in landfills and instead promote a circular economy. 

 

The Sustainable Kids Market 

The Sustainable Kids Market was a lively and fun-filled event, teeming with enthusiasm and a shared commitment towards sustainability. Our booth showcased a variety of preloved toys that will soon be available on our website. We allowed children to play with the displayed toys, creating a hands-on experience where they could see and get a feel of the quality of toys, while we engaged with parents to promote awareness about our business, playbeyond.co and the benefits of sustainable play. 

In addition to displaying toys, we conducted engaging workshops such as flower pressing and building wooden solar-powered helicopters and also making play dough from scratch! These activities were designed to be fun and educational, providing children with an opportunity to learn about sustainability while having fun. The workshops also allowed us to engage parents in meaningful conversations about our company, sustainability and the impact of toy waste. 

The atmosphere at the Sustainable Kids Market was electric, with children taking on roles such as hosts, performers, and vendors. The entire event was themed around sustainability, featuring numerous booths selling a variety of sustainable items. It was inspiring to see such a strong collaborative commitment to environmental consciousness, with both kids and parents actively participating in promoting a greener future. 

 

Looking Ahead 

As we move forward from this exciting event, we are gearing up for the official launch of our preloved toy sales on the Play Beyond website as well as the many more events to come! (learn more about our events here) We are grateful for the support from the SG Eco Fund and the Ministry of Sustainability and the Environment, which has been instrumental in our journey. 

At Play Beyond, every toy you sell, donate, or purchase contributes to a brighter, more sustainable future for our children. We invite you to join us on this journey of sustainable play and help us make a difference by reducing toy waste. Together, we can save the world, one toy at a time. 

Thank you for supporting Play Beyond. Follow our Instagram, @playbeyond.co, for more updates, events, and the official launch of our preloved toy collection! 

 

 

*Kids performing their dance on stage at the Sustainable Kids Market 

 

 

*Playdough workshop, children learning to make playdough with a facilitator 

 

 

*Play Beyond’s booth at the Sustainable Kids Market, with our poster and preloved toys on display